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Jun 27, 2021
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Gude to Understanding Venue Pricing

Post by 
Dan
I

f you're like most of our event clients, you're planning your first event. You've found a great venue or two that meet your needs, now you must decipher the venue's cost proposal, and think about what you may be missing.

Our simple model

When comparing our venue cost to that of another venue, our part is easy. At our venues we charge only one number. We call it a venue rental fee, and it includes everything we offer. We're frequently asked - Does that include cleanup? A manager? Taxes? Audio, Video, Lighting? Credit card fees? Insurance? The answer is yes. We don't have a shopping cart on our website since there's nothing to add. Our proposal has only one number on it.

Other venue proposals

Here, we can only to point you to the usual suspects, the individual costs often charged separately by venues. To a rental fee on the venue's website or in their proposal you'ill often need to add these items: food and bar bar minimums; audio, video, and lighting lighting; audio/ video techs; security; parking/ valet; insurance; cleanup; venue manager; taxes and credit card fees; and yes, even ice. The result can be a complicated mathematics exercise, but the result is almost always that the venue's cost just got a lot higher.

Adding the cost of a managed bar (not BYOB), audio, video, lighting, parking, insurance, venue manager and security often doubles or triples a venue's published rental fee.

Yes, but aren't "All-Inclusive" venues are different?

All-inclusive is a term used by the hotels, county clubs, and other venues that include food, bar and often tables. It sounds great! Who wouldn't want all-inclusive? It implies simplicity and value.

But all-inclusive venues rarely provide simplicity or value. "All-inclusives" typically provide food, beverage and seating at high cost and limited if any selection.

All-Inclusive venues are also not really all-inclusive. Hosts still need to provide their our own band/DJ, florist, photographer, coordinator, transportation, parking, etc. Hosts will also likely need to supply expensive, complicated to design, and time-consuming to set-up/ take-down audio, video, and lighting.

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